The Dirty Secrets of Being a CEO

November 9, 2020

Hello, I'm Brandy
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Here’s some straight up honesty.

OK…they’re not that dirty but being a CEO is not all glitz and glam. There is a not so sexy side to it and a not so fun side that no one talks about. But it’s all part of business building, so I wouldn’t be doing you any justice if I didn’t talk about them, because it’s real.

Being a CEO means looking at metrics so you can manage your business accordingly, having difficult conversations with your team, and having to let someone go because they’re not a good fit.

It means there are months when you don’t meet your budget and have to figure it out. It’s the time you realize you’re not everyone’s cup of tea and have to move forward anyway.

There is no shortcut when it comes to running a business. No matter what your revenue size is, there’s always ups and downs.

It hurts me to see so many entrepreneurs who only want the glitz and glamour and end up mismanaging their business, not leading their team effectively, not hiring appropriately, not understanding company culture, and failing to understand that the key to having a thriving business is to have a thriving leader running it.  

Being a successful CEO requires a full understanding of business management and leadership. It is a million dollar skill set AND mindset. You need both.

Sure, there are always lessons to be learned…things you wish you could have done differently, but it’s all part of the journey. I remember when I let go of my first team member. Despite her experience and wonderful attitude, she wasn’t cut out of the job. I had tried everything to compensate for her shortcomings by doing some of the work for her, but it wasn’t working. I had to let her go.

I felt horrible, so horrible that when she asked if she could come back to work the next day to finish out the week and I let her. (Big HR no-no. Whoops.) But it was a learning experience for me and I’m a better CEO and boss because of it.

Today, letting someone go isn’t as challenging as it was the first time. It comes with the territory of being the leader of your business.

It doesn’t make you a bad person. These changes are vital to the success of your business.

The way I look at it’s another reason to get really good at hiring and picking out your team so you don’t have to let anyone go. 

One of the things I love about Savvy Foundations™ CEO Mastermind (my Signature CEO Coaching Program) is we talk about all things leadership when it comes to hiring, having difficult conversations and how to empower your team so you’re not the bottleneck. We dive deep into how to be a better leader, CEO, and how to manage your team better. I share my 15 years of experience with you so you can learn what I have learned versus going through years of trial and error.

So, do you have a question about hiring, or having a difficult conversation with a member of your team? Please let me know. I would love to help and give you some insights. Remember, I’m a live person on the other side of this blog. I’m always here to help!

You can follow me on IG (@SavvyCloverCoaching) where you will find posts, lives, client testimonies, and more to learn more about being a CEO and building the multi-6 & 7-figure business you desire! Also, you can download my free Business Health Checklist to help you check-in on your business!

Don’t be a stranger! I’d love to connect with you. Drop your questions below or message me on IG or Facebook!

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hey there!

Meet Brandy

I’m a CEO Coach for Private Practice Owners, a Business and Leadership Expert. I help high-achieving, savvy female private practice owners like you to learn the CEO business and leadership skills to build the next phase of their business so you can get you out of the day to day in the weeds work that is keeping you stressed. Be empowered to step up to CEO status focusing on high level revenue generating activities.

My clients are ambitious private practice business owners who are ready to end the vicious cycle of being burnt out & overwhelmed and ready for more time and freedom to own their days! Let me help you accelerate the process by giving you CEO skills you and your practice needs!

Learn More about brandy here

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