Have you ever boosted a post or run an ad on Instagram or Facebook, only to be left disappointed and confused by the results? Trust me, I’ve been there myself and when I met Megan Shields of Chimehouse Media, everything changed! Megan is a Facebook & Instagram ads expert, specializing in helping podcasters grow their shows and businesses through ads. In this episode, Megan shares the best practices of ads, where you might be wasting money, and whether it’s worth it to hire an Ads Manager. If you’re ready to finally get clarity on Meta’s ad management system, this episode is for you!
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Some key takeaways from this episode include:
- What paid ads actually look like on Facebook and Instagram
- The difference between “boosting” a post and creating an ad
- Where you might be wasting money on Facebook & Instagram
- How to make the most of your ad spend on Meta
- Why organic and paid content should be working together
- Megan’s unique perspective on best practices for ads
- The truth about why you’re not seeing results from your ads
- Whether you should DIY your ads or hire an expert like Megan
- Why you shouldn’t be scared of running ads
It’s time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.
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