In the healthcare and private practice industry, it can be a daily struggle to find a balance between the heart of purpose-driven work and ensuring your business is profitable and successful. Sometimes we have to remember that it is not only okay for your business to profit, but necessary! That doesn’t mean our business mission and vision isn’t providing a critical service to our community.
To help us unpack this, we are chatting with Monique Castro this week. With over 17 years of experience, Monique is the founder of Indigenous Circle of Wellness. The practice serves the indigenous community by providing mental health providers and resources directly by and for the tribes and indigenous communities nationwide. As an indigenous woman herself, Monique has invested in her community while also honoring the importance and sustainability of her practice.
Resources mentioned:
- Indigenous Circle of Wellness website
- Indigenous Circle of Wellness Instagram
- Monique Castro Instagram
Some key takeaways from this episode include:
- How Monique integrates her indigenous values into her practice
- The real, behind-the-scenes of how profit keeps your practice sustainable
- How to prioritize alignment in your business plan
- Monique’s unexpected perspective on service to community
- The secret to authentic relationship-building
- What it’s really like to serve your community through your business
- What Monique really thinks about the value of experience
- A peek into how to support clients who cannot afford your services
- How you can break free from limiting beliefs about healthcare and low pay
- What you can do right now to make sure your practice is ready to grow
It’s time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.
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